CLIENTS

CLIENT TESTIMONIES
 

Delighting our Clients!
We go beyond meeting client needs and satisfying our clients with our service delivery of desired results. We delight our clients! To help our potential clients evaluate our excellent service encounters and experience as well as to persuade them to switch to using our services, see what some of our happy clients say:

 

"Best in town!" (Keith Davie, Invest UK)

 

"Structured approach!" (Ray Poletti, Asia Pacific Brewery, APB)

"Detailed and comprehensive!" (Simon Field, Equal Strategy)

"I like the system!"
(Teo Soon Seng, General Manager, Escatec Engineering)

 

"We like your enthusiasm, energy and ideas!" (Alex Matheson, Trade Commissioner, New Zealand Trade & Enterprise)

 

"I would like to express my sincere appreciation of the work done so far and the assistance given to me!" (Jack Lim, Managing Director, Brunei telecoms company)

 

"Great job! You communicated our brand vision and values well and managed to engage the audience and make the points across" (Desmond Tan, Marketing Manager, Heineken Account, Asia Pacific Brewery, APB)

 

"I appreciate your team's hard work and we are looking forward a win-win cooperation in future. I thank your team's effort on this project and will stay in contact with AsiaBIZ Strategy for new opportunity in future!" (C. Ling, General Electric)

 

"I will definitely keep you in mind for other projects. The project went quite well, in particular due to some fantastic research. The piece for Asia ended up working out fine. I do appreciate your flexibility and quick turnaround on that assignment. Many thanks again". (Lenore S., top Boston strategy consulting firm)

 

 

CLIENT PROJECT EXPERIENCE

To help you evaluate our professional credentials and Asia expertise in serving market leading companies and governments, below is a sample of our previous Asia marketing research and consultancy experience. (For confidentiality reasons, some client references and details are omitted from this partial list of client projects our consultants have personally worked on).

 

AUTOMOTIVE SECTOR

 

COMPETITOR STRATEGIES

JETRO: Analysis of 2 US Carmakers’ Strategies in Asia

 

MERGERS & ACQUISITION 

GM: Financial Valuation of South Korean target (South Korea)

 

SUPPLY CHAIN MANAGEMENT

For US carmaker: Analysis of Automotive Supply Chain management Practices (Japan) 

 

TRANSPORT MARKET ANALYSIS

Honda Motor: Study included Electric Vehicle & Car Rental Feasibility Study (Singapore)

 

 

BANKING & FINANCIAL SERVICES SECTOR

 

PERSONAL BANKING SEGMENT

Prime Credit (now acquired by SCB), Hong Kong: Unsecured Personal Lending (Singapore)

 

VISA: Asia Retail Market Size & Cards Penetration (13 Asian countries)

 

For Singapore bank: Web Content, Mystery Shopping (Singapore)

 

PRIVATE BANKING SEGMENT

For Indian Bank: Asian Market Opportunities Analysis & Customer Marketing Database Generation (Singapore, Hong Kong, Taiwan)

 

BUSINESS & COMMERCIAL SEGMENT

Royal Bank of Canada: Export Financing (Singapore)

 

CORPORATE & INSTITUTIONAL SEGMENT

Mizuho Bank: Asia Investment Banking Advertising, Branding & Concept (Hong Kong, Singapore, Malaysia, South Korea, Japan)

 

For US Bank: Fund Managers’ Portfolio Management Strategies (Singapore)

 

AMEX: Corporate Purchasing Cards (CPC) (Australia, Hong Kong, Japan, Singapore, South Korea, Thailand)

 

For US Smartcard Manufacturer: Asia Banking Card Holders’ Expectations (Taiwan, China, Korea and Malaysia)

CONSUMER ELECTRONICS & ICT SECTOR

 

AIRCON (COMMERCIAL & RESIDENTIAL) SEGMENT

Daikin: Competitive Intelligence & Competitor Profiling (Singapore, Malaysia, Thailand, Philippines)

 

For Japanese manufacturer: Residential Aircon Market Analysis (Singapore)

 

CONSUMER ELECTRONICS SEGMENT

Thomson: Asia marketing strategies for Colour TV, Digital TV, Decoders (Singapore)

 

EDUCATION / E-LEARNING SEGMENT

Unext: E-Learning Market Entry Feasibility Study (South Korea)

 

ICT & CREATIVE SEGMENT

New Zealand Trade & Enterprise (NZTE): In-market Entry Strategies (Singapore)

 

FISHING TRADING PORTAL SEGMENT

Reuters: Incubator Feasibility Study (South Korea, Thailand, Singapore and Malaysia)

 

PRINTERS & CONSUMABLES SEGMENT

HP: Brand audit and media perception of imaging (printers & consumables) products (10 Asian countries)

 

SYSTEM INTEGRATION (SI) SEGMENT

Motorola: Market Entry Strategy (Japan)

 

ENERGY SECTOR (OIL, GAS & POWER)

 

NATURAL GAS & POWER SEGMENT

ARCO (now BP): Gas Study (China)

 

Chase Investment Bank: LNG Project Financing Feasibility Study (South Korea)

 

Mobil: Asian Gas Study

 

Mobil: Gas Study (Indonesia)

 

OIL/REFINING SEGMENT

OilTanking: Petroleum Storage Opportunities Study (China)

 

RETAIL

Shell: Pre-Order Pick-Up (online shopping) Feasibility Study (Singapore)

FOOD & BEVERAGE SECTOR

 

FOOD SEGMENT

Imperial Tobacco: Market Entry Strategy (Myanmar)

 

P&G: Asia Supermarket Analysis

 

Card Association: Asia Supermarket Analysis

 

Department of the Premier & Cabinet (Queensland, Australia): Asia Supermarket Analysis

 

U.S. Department of Agriculture (USDA): Asia Supermarket Analysis

 

BEVERAGE SEGMENT

 

Heineken: Brand Ambassador & Customer Service Training (Singapore)

 

UK Wine company: Asia Wine & Beer market analysis (10 Asian countries)

HEAVY INDUSTRIES/INDUSTRIAL SECTOR

 

CLEAN ROOMS SEGMENT

Hitachi Engineering & Construction: Clean Rooms Market Analysis (Singapore)

 

INDUSTRIAL AUTOMATION SEGMENT

GE: Market Sizing & Share Data (South Korea)

 

SECURITY SEGMENT

North American Security company: Market Sizing & Competitive Intelligence (Singapore)

 

LOGISTICS & TRANSPORTATION SECTOR

 

AIRLINES

Air New Zealand: Frequent Flyer Tri-alliance Strategy (Asia)

 

AIR EXPRESS

DHL: Maximisation of client’s Key 250 Corporate Customers Accounts Revenue (unserved potential services)

 

DISTRIBUTION

Bax Global: Asia Wholesale & Retail Distribution of Handphones

 

MARINE LOGISTICS

Sembawang Marine Logistics: Change Management (Singapore)

RETAIL SECTOR

 

AIRCON SEGMENT

Daikin: Residential Aircon Market Analysis (Singapore)

 

BANKING (RETAIL) SEGMENT

PrimeCredit (now SCB): Unsecured Personal Lending (Singapore)

 

VISA: Asia Retail Market Size & Cards Penetration (13 countries, 22 retail sectors)

 

Singapore Bank: Web Content, Mystery Shopping (Singapore)

 

CONSUMER ELECTRONICS SEGMENT

Thomson: Asia marketing strategies for Colour TV, Digital TV, Decoders (Singapore)

 

EDUCATION E-LEARNING SEGMENT

Unext: E-Learning Market Entry Feasibility Study (South Korea)

 

FURNITURE SEGMENT

Singapore Furniture Retailer: Retail Furniture Shopper Brand Survey (Singapore)

 

FOOD & BEVERAGE SEGMENT

UK Wine company: Asia Wine & Beer market analysis (10 Asian countries)

 

Heineken: Brand Ambassador & Customer Service Training (Singapore)

 

Imperial Tobacco: Market Entry Strategy (Myanmar)

 

SUPERMARKET SEGMENT

P&G: Asia Supermarket Analysis

 

VISA: Asia Supermarket Analysis

 

Department of the Premier & Cabinet, Queensland, Australia: Asia Supermarket Analysis

 

U.S. Department of Agriculture (USDA): Asia Supermarket Analysis

 

TELECOMS SECTOR

 

Motorola: Asia Wholesale & Retail Distribution of Handphones

TRADE PROMOTION

 

BRANDS OPPORTUNITY & MARKET ENTRY STRATEGIES

 

Singapore Trade Development Board (TDB) (now International Enterprise of Singapore): Asia marketing and branding strategies that include brand awareness generation for top 25 brands short-listed from 162 brands using GE-McKinsey Portfolio Attractiveness approach.

 

New Zealand Trade & Enterprise (NZTE): Developed in-market guide for New Zealand ICT and creative sectors to enter Singapore.

 

http://www.nzte.govt.nz/section/14454/15656.aspx